Saturday, April 12, 2008
Roy Rogers Food Restaurant Tries Franchising to Boost Sales
The Roy Rogers food chain has done as well as hoped in the past several years. According to this article, Jim Plamondon the co-director of the restaurant chain hopes to try franchising as a means of bringing back loyal customers. "If things go according to plan, recovery lies ahead. The company is operating a booth during the International Franchise Show today and tomorrow at the D.C. Convention Center, a sign that Roy Rogers is trying for a comeback."