If you're a regular trend setter in New York or California, you've probably heard of the new frozen yogurt-calorie conscious new taste developed from a concept imported from South Korea called "fro-yo." It has a more tart taste than the frozen yogurt. Though it has been around for a while, according to this article, metro Phoenix has not seen either chain open here which has "left the field wide open for several local entrepreneurs who think they know a good thing when they taste it. A couple of these new owners of businesses are hopeful their ideas will turn into franchises with national outlets." One set of siblings has seen some success opening its first Ice Tango early this year in north Scottsdale and a second store in Scottsdale's Hilton Village. The sister-and-brother team Susie and David Cha have found franchising the way to go.
"It also took the siblings much more than $300,000 - plus the expense of creating the franchise agreements. Franchise cost, the Chas said, will require less than $300,000, which is relatively low, but, as David Cha said, "The idea is that everyone can make a profit. We're really flattered that people want to franchise. And we should be ready to do that soon." You can find a couple of local Fro-Yo stores at Chill 1250 E. Apache Blvd., Tempe. 480-698-6101 and Wildberri Yogurt 401 E. Bell Road (Seventh Street at Bell Road), Phoenix. 602-298-6331.
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