Wednesday, March 19, 2008
Blue Moon Mexican Café Expands into Franchising
Blue Moon Mexican Café just opened its first franchise location in New City, NY. CEO Howie Felixbrod has been in the restaurant business for over 30 years and has businesses in several locations. According to this article, Felixbrod explains that “The next logical step for us to grow the company was through franchising. Our biggest advantage is we can open a store without the exorbitant start-up costs associated with most restaurant franchises.” Felixbrod says the company plans to add 3-5 new franchises this year. They are soliciting potential franchisees in New York, New Jersey, Pennsylvania and Connecticut.