Sunday, May 3, 2009
Selecting Your Franchisor
It is surprising how many franchisees look for the same thing in a franchise system. Much discontent can brew from inconsistency in dealing with different franchisees. If a franchisor tries to maintain consistent treatment of all franchisees, this can promote a sense of fairness among franchisees. Another good motivator especially in tough economic times is the introduction of new company products. New methods or products sends a message to franchisees that the franchisor is still invested in the business.
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